Your subject line is the first thing people see, and often the only thing they read before deciding when to open your email. A good subject line is short and specific: it says what the email is about and, if needed, what you want and by when.

  • Weak: “Quick question”.
  • Better: “Room booking for Thursday’s team meeting”.
  • Best: “Please confirm: room for Thursday’s team meeting by Wed 3pm”.

Try it: rewrite the subject lines of the last three emails you sent so each one says exactly what the email is about.